When to register your trademarks?
The Day Before New product launches should be in stealth mode and that means registering brand assets in a secretive way too. Did Amazon register Wholefoods brand assets before the
What is Passing Off?
Even if you are called Harold a launching your business called ‘Harolds’ using the same font and the gold and green colouration as ‘Harrods’ the luxury department store is
Should I insist on an NDA?
Yes Would you lend someone your car without it being insured? Why would you then share your confidential information, secret sauce, how you achieve competitive advantage etc. all r
Alpha dog on your side or Wolfpack on your trail?
Start-Up Intellectual Property can be either. Get your start up business intellectual property right and it will bark for you, and send warning that you have your intellectual prop
Season’s Greetings
Season’s Greetings from Snozza the Dog
How strong is your weakest link?
Private images from your home shared by your robot vacuum cleaner! iRobot are not pleased with their image annotation service provider since the company or more likely a rogue empl
Obesity triples in one generation!
Obesity triples in one generation!
Why is Intellectual Property like having a Big Dog?
Why is Intellectual Property like having a Big Dog? It barks fort you
Patented love potions and snake oil?
I don’t think so Walking through the recently developed Kings Cross area of London yesterday I came across this old Victorian advert. ‘Patented love potions and snake oil. Inst
Patents in the world cup football?
It’s all kicking off No longer a bunch of plastic shapes stitched and glued together this year’s FIFA World Cup football is a technological powerhouse as well Using technology