Skip to the content
Exalt IPlogo darklogo light
  • IP for Entrepreneurs
  • IP for Growth
  • Services
  • Blog
  • Resources
    • YouTube channel
    • Recommended Websites 
    • Recommended Reading list
    • FAQs
  • Mission 
    • Testimonials
    • Speaker
    • Contribution
  • Contact Us
Exalt IP
  • IP for Entrepreneurs
  • IP for Growth
  • Services
  • Blog
  • Resources
    • YouTube channel
    • Recommended Websites 
    • Recommended Reading list
    • FAQs
  • Mission 
    • Testimonials
    • Speaker
    • Contribution
  • Contact Us
Exalt IP
  • IP for Entrepreneurs
  • IP for Growth
  • Services
  • Blog
  • Resources
    • YouTube channel
    • Recommended Websites 
    • Recommended Reading list
    • FAQs
  • Mission 
    • Testimonials
    • Speaker
    • Contribution
  • Contact Us
Marketing Tag
August 29, 2024
By John Pryor
ArticlesBrandCounterfeitSport

Fake Football Shirts Fair Play or Foul Play?

Footie shirt for £80 or £15? Counterfeit football shirts are big business But for who? The football clubs charge a fortune to use their brand logo. The recent Adidas deal has the

Read More
  • fb
  • tw
  • ln
LEGO and Louis Vuitton brand collaboration
December 5, 2022
By John Pryor
ArticlesIP Value

Why do some brands have long legs?

How do you transform a family owned plastic children’s play brick business that is much copied and counterfeited into one that sits alongside luxury goods brands?

Read More
  • fb
  • tw
  • ln
June 27, 2022
By John Pryor
Articles

Strong & Northern?

A powerful brand? Henderson’s Relish is a super tasty addition to any pie or even fish & chips. Sheffielder’s have a unique place in their affections for Henderson&

Read More
  • fb
  • tw
  • ln
June 27, 2022
By John Pryor
Articles

Hot or cold branding ?

Branding is the most powerful and enduring IP right. You will be pleased to know that freeze branding is a less painful method of branding cattle.  Whatever method you choose

Read More
  • fb
  • tw
  • ln
June 27, 2022
By John Pryor
Articles

Twitter bots or Tesla share price ?

Apparently Elon Musk is not happy about the number of false accounts on Twitter and especially those run by automated computer programmes or bots.  There is a chance that he w

Read More
  • fb
  • tw
  • ln
June 27, 2022
By John Pryor
Articles

IP due diligence worth a proper look?

Imagine buying a car company and not being able to sell the cars? Even worse imagine having to explain to your board that yes you bought the car company but your biggest rival is n

Read More
  • fb
  • tw
  • ln
June 27, 2022
By John Pryor
Articles

Copyright lasts for how long?

Kate Bush will be ‘Running up that hill’ to the bank for the at least the next 33 years First released in 1985 and topping the charts again in 2022, Running UP That Hill earned

Read More
  • fb
  • tw
  • ln
June 27, 2022
By John Pryor
Articles

Are my photographs copyright protected?

Create any original content that does not use other’s rights then copyright is automatically granted in the UK Your website, brochures, diagrams, images, photos, lyrics, poet

Read More
  • fb
  • tw
  • ln
June 27, 2022
By John Pryor
Articles

Want to know how large companies save money using IP?

The UK patent box scheme is an amazing innovation incentive for all UK based businesses with at least one patent.  50% of the companies claiming the patent box tax relief are

Read More
  • fb
  • tw
  • ln
June 27, 2022
By John Pryor
Articles

How do you protect business assets you cannot see or touch?

You cannot stub your toe or snag your clothes on intellectual property. Unlike the traditional business assets of 50 years ago the business assets of today require careful handling

Read More
  • fb
  • tw
  • ln

Posts pagination

1 2

Categories

  • AI (4)
  • Articles (253)
  • Brand (18)
  • Brokerage (1)
  • Confidential Information (14)
  • Contracts (3)
  • Copyright (10)
  • Counterfeit (4)
  • Creativity (1)
  • Cyber Security (7)
  • Design (1)
  • Domain Name (3)
  • Entrepreneurship (6)
  • Fakes (2)
  • Health and Wellness (1)
  • Influencer (3)
  • Information Security (9)
  • Innovation (42)
  • Investors (9)
  • IP Audit (5)
  • IP Culture (6)
  • IP Education (7)
  • IP Strategy (23)
  • IP Value (49)
  • Know-How (2)
  • Knowledge (13)
  • Knowledge Transfer (11)
  • M&A Due Diligence (8)
  • Monetisation (1)
  • Music (2)
  • NDA (9)
  • Partnerships (8)
  • Patents (5)
  • Personal (5)
  • Social Media (6)
  • Software (1)
  • Sport (2)
  • Strategy (5)
  • Tech Transfer (4)
  • Trade Mark (3)
  • Trade secrets (57)
  • Trademark (22)
  • webinar (1)

Recent posts

October 2, 2025
Sorry, No Lesson Today Riley’s On One
Articles
By John Pryor
October 2, 2025
‘Once Upon A Time In Shaolin’ a Trade Secret?
Articles
By John Pryor
October 1, 2025
How Do You Talk About Trade Secrets Without Talking About Trade Secrets
Articles
By John Pryor

Tags

#banks #goldmansachs Brand brands brandvalue businessintellectualproperty clearancesearch companieshouse competition Competitive advantage confidentialinformation confidentialinfromation contracts copyright distressedIPassets Domain Name domainnames duediligence education EV exaltip FIFAworldcup football innovation intellectualproperty IP Audit ipeducation IP Risk johnpryor knowhow knowledgeeconomy Knowledge Transfer Marketing merger mobility NDA NDAs partnerships patentbox patents randdtaxcredits Social Media Tech Transfer trademark tradesecrets Value drivers

Reviews

Quick Links
  • Innovation Incentive Services
  • Agreement Review Services
NEWSLETTER

Copyright © 2024 Exalt IP Limited. All rights reserved.

t

A truly professional theme designed for businesses and business consulting.

FB LI IN