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IP Strategy
April 19, 2024
By John Pryor
IP StrategyTrade secrets

How are your rivals gaining an edge over your business?

All is fair in love and war! The Wall Street Journal reporter Dana Mattioli. Is publishing a new book: ‘The Everything War: Amazon’s Ruthless Quest to Own the World and Rem

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April 3, 2024
By John Pryor
ArticlesIP StrategyTrademark

How to safeguard intellectual property for startups

Brand protection strategy helps fast growth businesses defend the value in their brand using trademarks. Developing the right strategy early on is good advice.

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March 28, 2024
By John Pryor
ArticlesIP StrategyTrademark

Trademark strategy for fast growth startups in the UK

Planning ahead for trademark strategy. The owner of $100m street wear brand Represent tells how not having the trademark in Europe nearly broke the business

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