Why Cyber Security Fails to Align With Business
Are we looking at cyber security from the wrong angle?
Protecting privacy data is crucial in any business but are we doing enough to protect proprietary data?
Yes ransom hackers want your privacy data such as credits card, id, date of birth etc
But state sponsored hackers want your valuable AI code, algorithms, your research results, know how, your failed tests, and yes your trade secrets.
This proprietary data is a highly valuable business asset, that needs protecting just like your privacy data, but most programmes are only focussed on the liabilities and not the assets.
Trade secret theft cases are the fastest growing IP cases and for good reason, people are now increasingly alive to largest transfer of corporate wealth in history, namely theft of proprietary data and trade secrets.
So what can you do?
To learn more why not join us at ‘Privacy Data is a Liability, Proprietary Data is an Asset’! Make sure to attend it on March 4. https://www.linkedin.com/events/privacydataisaliability-proprie7297788414999887872/theater/
I am John Pryor one of “The World’s Leading IP Strategists” and a pioneer in Trade Secrets strategies.
Making IP accessible and valuable for your business.
WEBSITE: https://exaltip.com
CONNECT WITH ME: EMAIL: john@exaltip.com
BLOG: https://exaltip.com/blogs
LINKEDIN: https://www.linkedin.com/in/john-pryor-gb/
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I am a strategy consultant focussed on intellectual property and dedicated to helping people and business to make the best use of all available IP to compete and win in the marketplace.
My aim is to increase people’s understanding of Intellectual Property, so that they can successfully and cost effectively use it in their business, to help achieve a higher valuation.
Book: The Innovation Handbook, 2nd Edition 2010. chapter: How to maximize the value of your intellectual property.
ABOUT MY YOUTUBE VIDEOS: In these videos I explain some of the most important aspects of intellectual property in ways that make it relevant and accessible to business people.
The Benefit of Hindsight UpfrontTM
Innovation Without IP Is Charity
IP Provides Defence From Unlicensed Offence Leads To Secure Revenue. The Best Defence Is A Good Offence.
Intellectual Property Is A Business Construct To Enable The Sharing Of Ideas And Other Creations Of The Mind
A Strong And Integrated IP Strategy Puts You On The Front Foot In All Commercial And Financial Interactions
IP Supports Competitive Advantage, Drives Growth, Maintains Cash Flows, Secures Investment, Provides Monetisation Opportunities
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