Is Your Cyber Security Focussed on the Wrong Areas?
Cyber Security is Focussed on Privacy Data and Not Proprietary Data.
Cyber security has focussed on protecting private employee data and not proprietary business assets like trade secrets. How do I know this? Because very few businesses have identiffied, captured and classified their proprietary data, thus it is not protected.
If a business has not gone through a proprietary data asset management process then the data cannot be protected and this risks inadvertent and malicious data (and value) loss.
On March 4th, I’ll be speaking at ‘Privacy Data is a Liability, Proprietary Data is an Asset’.
Join us to learn what you can easily do today and how simple steps can lead to tremendous value retention.
https://www.linkedin.com/events/privacydataisaliability-proprie7297788414999887872/theater

I am John Pryor one of “The World’s Leading IP Strategists” and a pioneer in Trade Secrets strategies.
Making IP accessible and valuable for your business.
WEBSITE: https://exaltip.com
CONNECT WITH ME: EMAIL: john@exaltip.com
BLOG: https://exaltip.com/blogs
LINKEDIN: https://www.linkedin.com/in/john-pryor-gb/
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I am a strategy consultant focussed on intellectual property and dedicated to helping people and business to make the best use of all available IP to compete and win in the marketplace.
My aim is to increase people’s understanding of Intellectual Property, so that they can successfully and cost effectively use it in their business, to help achieve a higher valuation.
Book: The Innovation Handbook, 2nd Edition 2010. chapter: How to maximize the value of your intellectual property.
ABOUT MY YOUTUBE VIDEOS: In these videos I explain some of the most important aspects of intellectual property in ways that make it relevant and accessible to business people.
The Benefit of Hindsight UpfrontTM
Innovation Without IP Is Charity
IP Provides Defence From Unlicensed Offence Leads To Secure Revenue. The Best Defence Is A Good Offence.
Intellectual Property Is A Business Construct To Enable The Sharing Of Ideas And Other Creations Of The Mind
A Strong And Integrated IP Strategy Puts You On The Front Foot In All Commercial And Financial Interactions
IP Supports Competitive Advantage, Drives Growth, Maintains Cash Flows, Secures Investment, Provides Monetisation Opportunities
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