Former Partners Paying Lip Service To Trade Secrets End Up In Court
Partnership With Starbucks Loses Gloss Over Trade Secrets Loss
Red Flag When Partner Refuses To Sign NDA ?
Just who had the idea first?
Coffee flavoured lipstick and lip gloss.
Balmuccino say Starbucks refused to sign an NDA in 2017 when they presented the coffee flavoured lipstick concept, later running off and developing it for themselves.
You have to form partnerships to win in business. Just form them in the right way.
If they won’t sign an NDA maybe they are not the right partner for you?
This case has been running for 5 years – most of us just don’t have that time or money to spare.
So get it right in the first place.
Know your trade secrets and protect them carefully.
I am John Pryor, making IP accessible and valuable for your business.
The Benefit of Hindsight UpfrontTM
Innovation Without IP Is Charity
IP Provides Defence From Unlicensed Offence Leads To Secure Revenue. The Best Defence Is A Good Offence.
Intellectual Property Is A Business Construct To Enable The Sharing Of Ideas And Other Creations Of The Mind
A Strong And Integrated IP Strategy Puts You On The Front Foot In All Commercial And Financial Interactions
IP Supports Competitive Advantage, Drives Growth, Maintains Cash Flows, Secures Investment, Provides Monetisation Opportunities
WEBSITE: https://exaltip.com
CONNECT WITH ME: EMAIL: john@exaltip.com
BLOG: https://exaltip.com/blogs
LINKEDIN: https://www.linkedin.com/in/john-pryor-gb/
To book a meeting: Book time with John Pryor
Subscribe to my newsletter on LinkedIn https://www.linkedin.com/build-relation/newsletter-follow?entityUrn=7133823443036205056
YouTube:
https://www.youtube.com/@exaltip
https://www.youtube.com/@exaltip?sub_confirmation=1
JOHN PRYOR: I am John Pryor, I am a strategy consultant focussed on intellectual property and dedicated to helping people and business to make the best use of all available IP to compete and win in the marketplace.
My aim is to increase people’s understanding of Intellectual Property, so that they can successfully and cost effectively use it in their business, to help achieve a higher valuation.
Book: The Innovation Handbook, 2nd Edition 2010. chapter: How to maximize the value of your intellectual property.
ABOUT MY YOUTUBE VIDEOS: In these videos I explain some of the most important aspects of intellectual property in ways that make it relevant and accessible to business people.
Please like, comment, share and subscribe. Please feel free to ask any questions in the comments. #intellectualproperty, #IP, #JohnPryor, #patents, #brand, #innovation, #knowhow, #reputation, #tradesecrets, #tradesecrerthub, #patentbuying, #patentlicensing, #copyright, #trademark, #socialmedia, #brand, #sme, #socialmediainfluencers, #business, #intellectualproperty, #businessmanagement, #smb, #IPtraining, #NDA, #smallbusiness, #businessstrategy, #research, #knowledge, #TM, #®. #©, #ipstrategy, #knowledgeconomy,
Leave a Reply