IP Strategy Guidance for Technology Businesses in the UK
Commercial information is enforced the most in all trade secret ,litigation cases in Europe
Commercial information, (including customer lists, marketing data, distribution methods, advertising strategies); financial information and Technical manufacturing processes head the list.
This serves to illustrate very clearly that trade secrets are being used to protect far more than technical information, processes and inventions.
Commercial information can be protected by trade secrets
The most common defence in trade secret litigation cases starts with ‘well it was not a trade secret’, meaning it had not fulfilled the definition of a trade secret (i.e. secret, valuable and reasonable measures to maintain secrecy).
Have your trade secrets all been identified and marked as trade secret?
If not your ability to defend them will be diminished.
Contact me if you are unsure.
I am John Pryor, making IP accessible and valuable for your business.
The Benefit of Hindsight UpfrontTM
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JOHN PRYOR: I am John Pryor, I am a strategy consultant focussed on intellectual property and dedicated to supporting people and business to make the best use of all available IP to compete and win in the marketplace.
My aims are to maximise people’s understanding and to help develop their skills, so that they can deploy IP in their business successfully and cost effectively, to help achieve a higher valuation.
Book: The Innovation Handbook, 2nd Edition 2010. chapter: How to maximize the value of your intellectual property.
ABOUT MY YOUTUBE VIDEOS: In these videos I explain some of the most important aspects of intellectual property in ways that make it relevant and accessible to business people.
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