Here’s my 2024 LinkedIn Rewind
𝗧𝗥𝗔𝗗𝗘 𝗦𝗘𝗖𝗥𝗘𝗧𝗦 𝗔𝗥𝗘 𝗡𝗢𝗪 𝗬𝗢𝗨𝗥 𝗠𝗢𝗦𝗧 𝗩𝗔𝗟𝗨𝗔𝗕𝗟𝗘 𝗜𝗣 𝗔𝗦𝗦𝗘𝗧
WHY?
• $605M awarded for stolen renewable fuels algorithm
• $452M damages for medical device trade secrets theft
• $72M Boeing case showed why documenting matters
• Non-compete agreements being banned globally
• AI making information more vulnerable than ever
THE REALITY:
Most businesses don’t know what trade secrets they have until they lose them. You can’t protect what you haven’t identified.
MAJOR SHIFTS IN 2024:
• Launched Trade Secrets Hub to help businesses protect their crown jewels
• Delivered keynotes/workshops across UK and Europe
• Named in IAM Strategy 300 for 15th consecutive year
THREE POSTS THAT RESONATED:
𝗪𝗵𝗲𝗿𝗲’𝘀 𝗧𝗵𝗲 𝗜𝗣 𝗘𝗱𝘂𝗰𝗮𝘁𝗶𝗼𝗻?
“The average 11-year-old in China knows more about IP than PhD students in the UK”
https://www.linkedin.com/feed/update/urn:li:activity:7164171446624190466
𝗧𝗿𝗮𝗱𝗲 𝗦𝗲𝗰𝗿𝗲𝘁𝘀 𝗧𝗵𝗲𝗳𝘁 𝗜𝘀 𝗦𝗼𝗮𝗿𝗶𝗻𝗴
“Three in ten employees plan to leave in the next year. What is your risk exposure?”
https://www.linkedin.com/feed/update/urn:li:activity:7154015192148832256
𝗟𝗼𝗻𝗱𝗼𝗻 𝗜𝘀 𝗕𝘂𝘇𝘇𝗶𝗻𝗴
“Thursday is the new Friday”
https://www.linkedin.com/feed/update/urn:li:activity:7154015192148832256
PERSONAL HIGHLIGHT:
Watching my daughter receive her Gold Duke of Edinburgh Award at Buckingham Palace. Sometimes the most valuable achievements come through steady progress – just like building an IP strategy that works.
LOOKING AHEAD TO 2025:
• More companies will lose trade secrets, including to AI reconstruction
• Non-competes will continue weakening globally
• The need for practical IP protection aligned with business objectives will grow
Do you know what trade secrets drive value in your business? Time to find out.
Get in touch to learn how: john@exaltip.com
I am John Pryor one of “The World’s Leading IP Strategists” and a pioneer in Trade Secrets strategies.
Making IP accessible and valuable for your business.
WEBSITE: https://exaltip.com
CONNECT WITH ME: EMAIL: john@exaltip.com
BLOG: https://exaltip.com/blogs
LINKEDIN: https://www.linkedin.com/in/john-pryor-gb/
To book a meeting: Book time with John Pryor
Subscribe to my newsletter on LinkedIn https://www.linkedin.com/build-relation/newsletter-follow?entityUrn=7133823443036205056
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https://www.youtube.com/@exaltip
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I am a strategy consultant focussed on intellectual property and dedicated to helping people and business to make the best use of all available IP to compete and win in the marketplace.
My aim is to increase people’s understanding of Intellectual Property, so that they can successfully and cost effectively use it in their business, to help achieve a higher valuation.
Book: The Innovation Handbook, 2nd Edition 2010. chapter: How to maximize the value of your intellectual property.
ABOUT MY YOUTUBE VIDEOS: In these videos I explain some of the most important aspects of intellectual property in ways that make it relevant and accessible to business people.
The Benefit of Hindsight UpfrontTM
Innovation Without IP Is Charity
IP Provides Defence From Unlicensed Offence Leads To Secure Revenue. The Best Defence Is A Good Offence.
Intellectual Property Is A Business Construct To Enable The Sharing Of Ideas And Other Creations Of The Mind
A Strong And Integrated IP Strategy Puts You On The Front Foot In All Commercial And Financial Interactions
IP Supports Competitive Advantage, Drives Growth, Maintains Cash Flows, Secures Investment, Provides Monetisation Opportunities
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