Online Brand Protection Services

Your digital presence is crucial as online is where people start and finish their search for your business.

The online brand is too often neglected as it falls between responsibilities in legal / IP, IT and marketing, with the result that surveillance too often falls between the posts. Social media reputational risks are significant and due to the nature of social media negative content can have immediate, significant and long lasting impacts.

If you are selling products or services, it is important to actively manage the potential reputational risk and harm to your brand, caused by fake copies (or counterfeits) of your products or services.

It is so easy to create plausible fake websites that will mislead even a trained eye, so surveillance and monitoring is a must-have activity for all brands.

Online Brand Protection Services

The global business in counterfeit goods is $461 bn, (World Anti-Counterfeiting Day 8th June 2021). 4% of UK imports are fakes. The UK market in fake goods is now worth £9.3 billion.

Worryingly, almost 40% of fake goods identified and detained at European Borders have proved to be potentially dangerous to consumers. These include food and drink, medicines, electrical goods, and toys.

Your company’s future with us, guaranteed success.

Clients Love

Neil Court Johnson

John has played an invaluable role in assisting us to develop and implement a trade secrets programme, to identify and roll out IP best practice in process and systems - and has provided us with critical support regarding IP in real life business negotiations. I would strongly recommend John as a business partner.

Christine Jennings

I have worked with John for many years within the IP industry. He has an impressive ability to identify opportunities and turn these into commercial business deliverables.

Katie Gordon

I was very confused about what unregistered trademark and registered trademarks were, IP protection and simply how to protect my business and IP assets.

Brian Mwenda

“It is always a delight working with John. He has been an invaluable resource to our business as we build our intellectual property asset base. We have successfully received registration for trademarks and patents while following an IP strategy developed by John.

Harry Dunlop

“I was fortunate enough to work with John relatively early-on in my career and look back on that time extremely fondly. John is an exceptional and instinctive mentor and coach who always brings a wealth of business and IP experience to any situation with understanding and compassion.

Simon Webster

I thoroughly enjoyed working with John. We built two new products together, worked on challenging market and customer opportunities and had a great deal of fun along the way.

Colin Hunter

I have known John for many years and I value his logic, his structured thinking and his ability to make complex simple especially, not not only, in IP. Would recommend him highly as a strategic and thinking partner.

Christian Bunke

Exalt IP coached us on how to achieve amazing value for our IP assets when we sold the business and the IP separately

CEO MyDrive

“Exalt IP helped us develop an IP Strategy Business Plan, identify and protect the value in our IP and to enhance the value of our business” CEO MyDrive